I’ve wanted some new headshots for my business portfolio for about 2 years but just never got round to it.
Recent working guidelines offered me time to update my website, value prop, profiles etc. but these old photos were still niggling me. What could I do? No photographer could do a shoot given the guidelines that had come out.
Then the rather fabulous Lyn (Brand Photography by Wings) appeared, offering a virtual shoot during ‘lockdown’.
All the stars aligned:
– I needed some photography to refresh my profile pics etc. (my pain point)
– I’d seen evidence of her work via a very close friend (social proof)
– My friend had highly recommended Lyn saying she made her feel comfortable & it was a quick & easy process (word of mouth recommendation)
– it was a deal price (affordable & quick solution)
I messaged Lyn straight away, we agreed a day & time, she sent me a full brief on how to prepare, she invoiced, I paid. On ‘shoot day’ she told me how to set up, position myself & the shoot was done in less than an hour including set-up.
Amazing service from my point of view & from hers it must have been one of the easiest sales ever.