I love open water swimming way more than a pool. This week I went with a friend who hadn't been for a while. She was understandably nervous &
What’s Your ‘Special Sauce’?
It took me a few years to realise what my particular skill is.And a few more to work out how to incorporate it into my own business. It's always been
When all the marketing stars align, there’s magic 🎩
I've wanted some new headshots for my business portfolio for about 2 years but just never got round to it. Recent working guidelines offered me
One of the easiest ways to increase your business’ sales…
When we talk about marketing we often say about how to use it to find new customers, new target audiences and new business opportunities. However,
I Have to apologise…
to the courier picking up some items I needed to return. The store returns solution sounded so easy. Book a pickup slot online to suit & pass
Business Marketing 101 – Customer Experience is King
Business marketing activity 101 is to connect, communicate & be empathetic to your customers, new or existing. So you'd think large businesses
Today’s Postponed
Today I had planned to write about how insensitive marketing communications can totally turn your potential & current customers off & cause
Do you want to know the secret to business success in a crisis?
When things get tough, it’s human nature to look for the quick solutions; buy in to the no 1 ‘thing’ that’s going to relieve the pain; panic buy the
To Pivot or Not To Pivot…
Pivot... It seems to be the latest buzzword. That one word pouring out of peoples' mouths as a solution to the recent crisis circumstances that we, as