It took me a few years to realise what my particular skill is.And a few more to work out how to incorporate it into my own business. It's always been
When all the marketing stars align, there’s magic 🎩
I've wanted some new headshots for my business portfolio for about 2 years but just never got round to it. Recent working guidelines offered me
I Have to apologise…
to the courier picking up some items I needed to return. The store returns solution sounded so easy. Book a pickup slot online to suit & pass
What’s the Difference Between Sales and Marketing?
I met with a new network contact recently. During our conversation, I was asked what I thought the difference was between sales &
Expo Wins and Fails
I recently attended the North East Expo, always a great event for showcasing a plethora of businesses, as well as great speakers. It's great that so
When businesses are aligned, that’s when something spectacular happens…
We've all heard the expression that life works in harmony when the stars are aligned. In the business world, it's exactly the same. When businesses
The Customer Is Always Right – truth or fake news?
The phrase "the customer is always right" has been an underlying theme, possibly even a mantra, throughout my working life and for many years before
Business Collaboration – “the whole is greater than the sum of its parts”
Business collaboration is definitely not a new concept, however I do find that many business owners, no matter what size of business, can often think
Business Differentiation – the key
Business differentiation is an eternal quest, almost a bit like the hunt for the holy grail. Because once you've worked out how to differentiate