Recently on LinkedIn, I asked where business owners/managers were with their marketing on a scale of 1 (little/no activity) to 10 (storming
What’s Your ‘Special Sauce’?
It took me a few years to realise what my particular skill is.And a few more to work out how to incorporate it into my own business. It's always been
When all the marketing stars align, there’s magic 🎩
I've wanted some new headshots for my business portfolio for about 2 years but just never got round to it. Recent working guidelines offered me
Who’s got your back?
(Apologies in advance if you're eating or of a sensitive disposition, this post contains 💩...) On a recent family walk, I noticed that when our dog
One of the easiest ways to increase your business’ sales…
When we talk about marketing we often say about how to use it to find new customers, new target audiences and new business opportunities. However,
To Pivot or Not To Pivot…
Pivot... It seems to be the latest buzzword. That one word pouring out of peoples' mouths as a solution to the recent crisis circumstances that we, as
What’s the Difference Between Sales and Marketing?
I met with a new network contact recently. During our conversation, I was asked what I thought the difference was between sales &
Expo Wins and Fails
I recently attended the North East Expo, always a great event for showcasing a plethora of businesses, as well as great speakers. It's great that so
The Impact of Brexit on SME’s in Manufacturing
No-one can deny it’s an unsettling time at the moment for the UK economy, but especially the SME sector with the ever looming Brexit deadline and